-KERNEL=="sd*[!0-9]|sr*", ENV{ID_SERIAL}!="?*", SUBSYSTEMS=="scsi", ATTRS{vendor}=="ATA", IMPORT{program}="ata_id --export $tempnode"
+KERNEL=="sd*[!0-9]|sr*", ENV{ID_SERIAL}!="?*", SUBSYSTEMS=="scsi", ATTRS{vendor}=="ATA", IMPORT{program}="ata_id --export $devnode"
+# ATA/ATAPI devices (SPC-3 or later) using the "scsi" subsystem
+KERNEL=="sd*[!0-9]|sr*", ENV{ID_SERIAL}!="?*", SUBSYSTEMS=="scsi", ATTRS{type}=="5", ATTRS{scsi_level}=="[6-9]*", IMPORT{program}="ata_id --export $devnode"
+
+# Run ata_id on non-removable USB Mass Storage (SATA/PATA disks in enclosures)
+KERNEL=="sd*[!0-9]|sr*", ENV{ID_SERIAL}!="?*", ATTR{removable}=="0", SUBSYSTEMS=="usb", IMPORT{program}="ata_id --export $devnode"
+# Otherwise fall back to using usb_id for USB devices
+KERNEL=="sd*[!0-9]|sr*", ENV{ID_SERIAL}!="?*", SUBSYSTEMS=="usb", IMPORT{builtin}="usb_id"
+