Beacon: Blockbuster gets legal poke for Facebook Tupperware campaign
Peter Fairbrother
ukcrypto at chiark.greenend.org.uk
Sat, 19 Apr 2008 22:23:16 +0100
James Gardiner wrote:
> Not unrelated...
>
> From:
> http://www.theregister.co.uk/2008/04/18/blockbuster_beacon_facebook/
>
> A woman in Texas is sueing Blockbuster for using Facebook's
> controversial "Beacon" advertising system to reveal to her friends
> which movies she rented. [...]
>
>
Yes.
That's a general problem with the recent urge to collect lots of data
about your customers, the collected data isn't as commercially valuable
as many people think - there isn't much you can do with it without being
sued.
-- Peter Fairbrother