Stealing Phorm's business model (MOD PARENT UP)

[Ian Batten]

On 10 Apr 08, at 0834, Roland Perry wrote:
>
> Which isn't clear on who will become one of the 10,000 triallists.
>
> "The trial invitation will be presented through a special web page  
> that will appear the first time those customers start a web-browsing  
> session after BT Webwise becomes available.

I'm the `customer'.  How do they know that the opt-in/out screen is  
being presented to the customer and not to a random user?  If I block  
access by my children to webwise, what happens?

> At this point, those customers invited can choose to click YES, NO  
> or Find More to get more information. The site also contains  
> detailed information on the service and a one-click option to switch  
> the service off, which can be activated at any point during the  
> trial."

All of those being things that 9 year olds are ideally equipped to  
explore.   And nine year olds are, under no circumstances,  either the  
customer or empowered to represent the customer.

ian