Stealing Phorm's business model (MOD PARENT UP)

[Ian Batten]

On 9 Apr 2008, at 20:37, Roland Perry wrote:
>
> So you think the trial will involve them switching it on everywhere,  
> then telling people who don't want to participate in the trial to  
> set the opt-out cookie? Doesn't sound very scientific or scaleable.

They can't just write to people and say ``do you want to take part in  
the trial?'', though, because that wouldn't test the opt-in/out  
process at all.

They're also assuming that the person who is the named subscriber is  
the person best placed to inform and, implicitly, control the other  
people in the house:

> A new paragraph (paragraph 18) will be added, explaining that  
> Webwise is available as part of BT's Total Broadband service. That  
> paragraph will also capture customer consent for us to take the  
> necessary technical steps to switch the service on or off, as  
> appropriate (and will make it clear to subscribers that they are  
> responsible for making sure that other users of the service in the  
> household are aware of Webwise and know how to switch it on and  
> off). [X]

That's a very interesting position: if I don't tell my housemates  
about the changes in the Ts and Cs, are they bound by them?   
Specifically, can BT be held to have obtained informed consent from  
_users_ if they have only informed _customers_?

ian